The Mountain Calls, and the Nomads  Answer

Three of our runners traveled to Xicotepec, Puebla, to take on one of the most iconic races of Ultra Trail Mexico: Desafío en las Nubes (Challenge in the Clouds). An event that demands not only physical endurance but also a deep connection with nature, the spirit of trail running, and a race that is truly run with the mind.

Located in a Pueblo Mágico (Magical Town) surrounded by mist and towering mountains, this race is a true rite of passage for those seeking to push their own limits. The energy of the place seeps into every step, every breath, every glance exchanged between runners who share the same passion: running without borders.

Our nomads ran for over three and a half hours, facing a total elevation gain of more than 3,000 meters. Lost in nature, they crossed lakes, followed the mountain trails, and immersed themselves in the vastness of the landscape, where every stride was a dialogue between effort and the environment.

This challenge was also the ultimate test for our latest high-performance collection. Training Shorts, Competition T-Shirt, Training Tights, and Nomads Socks weren’t just part of their gear—they became their most trusted companions, designed to withstand the most extreme conditions.

The Training Shorts stood out for their lightness and flexibility, maintaining complete freedom of movement, even on the most technical terrain.

The Training Tights provided a perfect fit, offering muscle support and elasticity with every stride, without compromising comfort.

The Competition T-Shirt was essential, regulating body temperature and keeping our runners cool even in the most demanding moments, standing up to both sweat and sudden weather changes.

Finally, the Nomads Socks delivered a precise fit and breathable fabric that helped prevent chafing, keeping feet dry and comfortable throughout the entire course.

Each piece was pushed to its limits—facing sweat, mud, and the relentless demands of the terrain—but never failed to support our runners, ensuring both comfort and performance. From the first step to the final kilometer, our gear responded flawlessly, guaranteeing durability and resilience.

Every trail conquered, every steep climb, and every technical descent became proof of what it means to run with the mind. In Desafío en las Nubes, it's not just about reaching the finish line; it's about experiencing the purest form of movement in its wildest state.

RUN WITH THE MIND ©